CRIB Definition 2021

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The Definition Series follows Crib 1992 first initial brand release. This collection expresses the definition of CRIB (Connecting Real Innovative Bosses) and the origin story of the lifestyle brand. Rooted in multimedia arts and design, Crib 1992 expresses the early foundation of creativity and arts on a global scale.

CRIB Definition:

1. Place of residence, house or dwelling
2. Home, community, comfort and culture
3. Foundation, solidarity, roots, your hood

Usage: "It all begins at Yo Crib"

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